Promotional Adveritisng – Understanding Color Coding And Web-site Design

Learning on-line promotional advertising can only be considered second nature because one needs to learn the simple necessities of creating a completely functional web site before it can be promoted. Understanding computer programming languages can be kept to a minimum. It is not required to learn them all, nor in-depth. The basics will be adequate for the normal on-line business owner.

There are three that should be considered for website design and they are HTML, CSS, and PHP. People typically cringe when they hear computer programming and shy away from what is a significant part of the business. Computer programming is considered a tool of the trade and should be given huge respect because it is the main foundation to a flourishing web based business.

CSS is a computer programming language that provides style to your web-site, everything from assorted colors, images, margins, and borders. Think of CSS as make-up for your web page. Sure, web sites could exist without much styling or customization but then the online world will be extremely dull. Do not assume that CSS is something you’ll never need. Trust me, there is nothing worse than having quality website content shrouded by a crummy, dreadful layout and design.


Colors are represented in the CSS language through distinct sets of what are known as color codes. You may not have realized it, but you have most likely come across these codes at some point in your web travels. For those that don’t comprehend CSS, do a search on the net for CSS color code finder/picker.


Now that you understand the colors, let’s find out a little bit more about the layout structure. Next to HTML, CSS is possibly the next easiest language to learn and understand. In a short period of time you may learn a sizable part of the language. For those that need help, do a search on CSS primers and introductions for beginners.

After studying HTML and CSS, you will have enough knowledge to create a web page that looks and functions essentially as you would like. In fact, if you’re in a position to test out some code on a web site, do so. The best way to learn both HTML and CSS is by actually doing it in day-to-day situations.

Once you feel that you have mastered each one, ask yourself: “Do I Understand”?

CSS color codes
The overall CSS syntax (layout structure)
The basics of headers and footers
How CSS can be combined with HTML and the types of things that can be done with the combinations.

Once you have accomplished these two programming languages, it will be time to move on to the next and that being PHP. There are other languages such as Java, Perl, and Python for examples, but PHP probably is the most widely used.

You don’t need to learn every programming language, but you need to grasp the basics of the most popular ones. Learn the names of the best ones and then try and see which one is best suited for particular tasks. As you learn, take the crucial things that standout the most and put them close, such as your desktop. This will allow you to locate the information more easily for future needs.

In conclusion:

Learning the basics of various computer programming languages is significant for a business owner. Not only is it cost efficient, but will allow for creativeness in a timely manner and aid in the design of a completely functional website.

Once the basic languages have been accomplished, it is possible for the business owner to move on to the next level. Understanding web design will aid the business owner on many levels such as the creation of web pages to advertising strategies which will eventually create more traffic to a business.

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